The decision layer for salons

Your CRM knows where your $45,000 is hiding.

…but it won’t tell you about it.

Revenelle sits above your existing CRM and turns bookings, visits, stock, payroll and P&L data into daily actions for reception, masters and owners.

Works on top of your existing CRM. No workflow migration required.

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+2

5 premium salons in pilot

0

Clients tracked

$0

Recovery surfaced / mo

0.9%

Return rate lift

0+

Voice reports processed

A day in the salon

One morning with Revenelle.

Every role gets a short list of actions, not another dashboard to interpret.

09:00

Confirm tomorrow's appointments

5 clients pending. 2 high no-show risk. WhatsApp copy ready.

Tomorrow · 5 bookings
Reception
10:30 Chloé D. · color
High risk
14:00 Hannah P. · manicure
Confirmed

Sophie Marlow VIP

LTV $1,690 · 149 days silent

Critical

"Hi Sophie — it’s been a while. We miss your signature warm balayage. Want me to find you a window next week?"

10:30

Recover drifting VIPs

12 clients outside their normal visit cycle. $18,400 expected value.

13:00

Support masters on the floor

Masters see today's clients, memory notes and products to suggest.

Master view · Emma

Stopped coming for coloring

175 days silence ≈ 4 missed cycles. Suggest: balayage refresh + bond builder.

Footlogix DD Cream Mousse

Daily foot maintenance

$40

Admin voice note · 0:42

Auto-structured into client memory

Memory

"Loved facial with Emma, rushed out without booking"

Follow-up

Rebook in 3 weeks · auto-task created

18:00

Voice shift report

Admin dictates notes. Revenelle extracts client memory and follow-ups automatically.

Friday

Owner review

P&L, stock risk, salary ratio, retention and team signals — in one view.

Net margin

22.4%

Retention

+3.1pp

Salary ratio

38.2%

Stock alerts

3 critical

Team Efficacy Dashboard

Master performance insights, not gut feel.

A master generating high revenue might still be losing your new clients. Revenelle isolates true performance by calculating retention rates per service family, then suggests coaching plans and mentor pairings based on data — not opinion.

  • Mix-Adjusted Retention

    We don't compare a nail tech to a hair colorist. We compare performance against the expected baseline for that specific service.

  • Automated Mentorship Pairs

    The system automatically suggests pairing a master struggling with re-bookings with your top retention performer in the same category.

See your team's true retention
efficacy_analysis.view
HAIR DEP. Last 90 Days
Master Profile
Retention
Revenue / Day
AI Recommendation
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Kate Fielding

Colorist · 204 clients

43%

+7.9pp vs baseline

$1,623

Promote

Assign as Hair Mentor. Allocate prime slots.

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James Reid

Stylist · 98 clients

23%

-14.4pp vs baseline

$527

Coaching plan

60-day coaching loop. Mentor: Kate F. Track checkout rebook.

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Alina Sands

Stylist · 256 clients

33%

-2.0pp vs baseline

$1,622

Stable

High revenue support. Maintain current load.

Fixing Hair Dep. retention gap unlocks $23,888 in annual service opportunity.

Client

Alexandra (London HQ)

LTV: $4,200 · VIP

AI Drafted Language: EN

Hi Alexandra! 🌸 It's Kate from the salon. How are things in Chelsea?

We miss seeing you! It’s been a while since your last gel manicure. I remember how perfectly we matched that sheer pink shade last time. Ready for a quick refresh? ✨

I can find a comfortable slot for you next Wednesday afternoon if you're free?

Critical Churn Risk Detected

Client cycle is ~21 days. Currently absent for 46 days. Previous max pause was 24 days. Losing this client costs more than 10 new acquisitions. Personalized message highly recommended.

AI Agents that speak
your brand's language.

Once Revenelle identifies a leaking client, our AI agents draft the perfect, personalized message to win them back. No robotic templates. The AI reads their history, knows their master, and adopts your salon's exact Tone of Voice.

Context-aware upselling (e.g., suggesting hand SPA with nails).
Multilingual support (English, Russian, Ukrainian, etc.).
Example Revenue Audit

What $45,000 looks like, line by line.

Based on anonymized salon data patterns. A typical premium salon with ~3,000 active clients usually finds revenue scattered across four invisible places. Revenelle surfaces each one as a list of named actions, not a chart.

Drifting VIPs

$18,400

~120 clients outside their normal visit cycle. Each one gets a personalized WhatsApp draft based on their last service and master.

Unconfirmed appointments

$9,200

No-show risk on tomorrow's book. One-click WhatsApp confirmations from reception cut empty chairs by roughly half.

Stock blocking revenue

$7,800

Critical SKUs like Keune Semi Color activator and Davines 5.0 about to run out before scheduled coloring bookings.

Retention coaching opportunity

$9,600

Two masters with retention below their service baseline. Coaching plan with mentor pairing closes the gap.

AI CFO Verdict — March

Marketing campaign review

Margin alert

March added $4,390 revenue but only $470 margin. Incremental margin 10.8% vs salon normal 44%.

Revenue

+$4,390

Margin

+$470

Ratio

10.8%

Recommended action

Pause the discount-heavy promo. Redirect spend toward VIP recovery — projected margin contribution $1,930 at current conversion.

The Magic of
Voice-to-Data.

Admins hate data entry. We fixed that. At the end of the shift, your admin simply dictates a quick voice note in Telegram or WhatsApp. Revenelle processes the audio, updates CRM profiles, and queues tasks automatically.

1

Auto-Profile Enrichment

"Client is moving to Chelsea." → Updates CRM tags without manual clicks.

2

Intent & Task Extraction

"Didn't book next slot." → Creates a 're-book' reminder for exactly 4 weeks later.

Admin Audio Note · 0:14

“…Sarah Jenkins came in today…” “…mentioned she’s moving to Chelsea…” “…didn’t book the next slot…”

Whisper + LLM Pipeline

Transcribing audio… Resolving entities… Generating actions…

JSON OUTPUT_GENERATED

Entity / Client

Sarah Jenkins

Enriched Tag

Moving to Chelsea

CRM Automation

Rebook Task: 3wks

How it works

Not another CRM. The decision layer above it.

Your CRM records what already happened. Revenelle turns each record into a decision worth real money — today.

Step 1

CRM records

passive
appointments.last_visit 149d ago
clients.ltv $1,690
stock.activator.days_left 3
payroll.salary_ratio 52%
pl.december.net_margin -3pp

Rows pile up. Nobody acts on them.

Step 2

Revenelle decides

live

Recoverable this month

$0

across 3 actions · ranked by impact

Recover Sophie M. +$1,690
Reorder activator +$1,200
Coach James R. +$23,888

Step 3

Money lands

recovered
VIP rebooked +$1,690

Sophie M. · 4 visits/yr restored

8 color bookings saved +$1,200

Activator reorder placed in time

Retention gap closed +$23,888

Hair dep. coached to baseline

Monthly total +$45,000

Under the hood

Data lands.
Revenelle thinks.
Action fires.

Three quiet moments behind every morning briefing — no migration, no extra dashboard, no data entry.

01 · Inbound streaming

Data lands.

Every booking, payment, stock movement and shift report drifts in from your CRM in real time.

booking visit payment stock payroll P&L
~3.1M rows / month read-only
02 · Decision engine thinking

Revenelle thinks.

Visit cycles, retention baselines, stock velocity and P&L tension are weighed against each other — every hour.

REV
churn_risk retention_gap stock_block cycle_drift
14 signals weighed → ranked impact
03 · Outbound firing

Action fires.

A short list of decisions reaches the right person at the right minute — receptionist, master, owner.

Recover Sophie M.

→ WhatsApp draft ready

+$1,690

Reorder activator

→ Owner approval queued

+$1,200

Coach James R.

→ 60-day mentor loop

+$23,888
per role · ranked +$45,000 / month

For the whole salon

Built for every role.

One layer above your CRM. Three focused views — each one only shows the next thing that needs doing.

Reception

Stay ahead of the front desk.

Confirm visits, send WhatsApp messages, follow up new clients — all from one daily list.

  • Tomorrow's confirmations
  • VIP recovery queue
  • New-client follow-ups
Saves ~2h per shift

Masters

Know every client at the chair.

See client memory, add notes, suggest products, trigger follow-ups — without breaking the service flow.

  • Today's client memory
  • Product suggestions
  • Voice notes after service
+18% avg retail lift

Owners

Run the salon from one verdict.

Review retention, team performance, stock risk, salary and P&L. AI CFO surfaces the one thing that actually moves margin.

  • Margin verdict per month
  • Retention & team signals
  • Salary ratio & stock risk
12+ decisions per week

Seamlessly integrates with your existing tools

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Read-Only Access

We connect via secure APIs to read your data. We never alter or overwrite your live CRM records.

GDPR-ready data controls

Built with encryption, audit logs and GDPR workflows in mind. Client PII is encrypted at rest and processed under strict data-residency rules.

Zero Downtime Onboarding

The connection takes 15 minutes. The AI models train in the background over 24 hours.

Free · 24-hour delivery · No commitment

Run a Revenue Audit
on your own salon.

Connect your existing CRM. Within 24 hours we deliver a personalised report — drifting VIPs, unconfirmed appointments, stock blocking revenue and retention coaching opportunities — with the exact actions to recover them.

Read-only connection · GDPR-compliant · No credit card required.